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Thursday, May 2, 2019

You're Charging the Wrong Price

So how did you set your prices? “I figured this is what the market will bear.” “Well, my competition is charging X so I charged X.” “My competitor is charging X so I undercut them!” “It cost me X to make and I want a profit of Y so I charge this amount.” All of the methods above have something in common – they are all wrong. All are costing you money left on the table and all are costing you customers. Come and learn in one night how to correctly set prices for now and forever.
Thursday 5/2, 6:00 PM - 8:00 PM
host: Lawrence N. Field Center for Entrepreneurship
where:Baruch College
55 Lexington Avenue
New York, NY 10010 (map)
price:free
details & rsvp online
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